By taking over VIOLET , we have given ourselves the mission of cultivating the excellence of French perfumery. Each product tells a captivating and unique story and each use contains the essence of authentic know-how. Our goal is simple: to give you the most memorable olfactory imprint.

By resuming VIOLET , we have chosen the path of commitment. A responsible brand has a duty to pursue ideals and make every effort to achieve them. Our ambitions are great and the battles are many. Equity, transparency, sustainable development, preservation of the environment and solidarity are the very foundations of this house.

In taking over VIOLET, we have always had your complete satisfaction as our main objective. For this, the company is, and will remain, a brand on a human scale where exchange takes precedence. Far from false discourse, we surround ourselves with actors and actresses who campaign for a return to sincerity. Sharing our knowledge, our philosophy and our vision of perfumery with you is what drives us.
Anthony, Paul and Victorien